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The Word on the Street – Eden Park announces new traffic management partner, iTraffic

The streets surrounding Eden Park are set to be managed by a new traffic management partner, Independent Traffic Control (iTraffic).


The parties have signed a multi-year deal that will see iTraffic implement and execute a comprehensive traffic management plan to co-ordinate vehicles and help keep motorists, pedestrians, workers and event attendees safe while events are on at Eden Park.


“When you think about Eden Park, you think about being the best. For us we are the best in the industry, and we are proud to align ourselves with Eden Park” Piri Kake - Director, iTraffic


“For Eden Park, having an efficient traffic management plan in place is crucial for every major event,” says Eden Park Chief Executive Officer, Nick Sautner. “To ensure our fans and residents get the best experience, having adequate measures in place like road closures, detours, and footpath closures, is key. The traffic management plan is an important building block of our event and venue operations.”  


“iTraffic’s, trusted standing and longevity in the industry was a key factor in the appointment. iTraffic was formed in 2003, is 100% NZ Maori and Pacific owned, and has forged a strong reputation for excellence when it comes to delivering road traffic control measures – something which is critical for delivering events safely and effectively.


“We are looking forward to partnering with iTraffic to bring Eden Park’s traffic management plan to life. We’re confident that they have the right skills and equipment to make the Eden Park streets as safe as possible,” said Mr Sautner.


At a glance:


  • Eden Park signs multi-year traffic management contract with Independent Traffic Control (iTraffic)

  • iTraffic will carry out the Eden Park traffic management plan on event days, ensuring the safety of motorists, pedestrians, workers, and event attendees – before returning the streets to normal post-event

For more information:


Kristie Homersham

EA to the CEO


Bronwynne Howse

Head of Communications

0274 583 198

About Eden Park


Eden Park is New Zealand’s national stadium and a globally iconic arena, located in central Auckland.


Eden Park Trust operates as a statutory not-for-profit body corporate, registered as a charitable trust with the Charities Commission. Its objectives are to promote, operate and develop Eden Park as a high quality multi-purpose stadium for the use and benefit of rugby and cricket as well as other sporting codes and other recreational, musical, and cultural events for the benefit of the public of the Auckland region.


Its rich history and profile is unmatched by any other stadium in the country. From its beginnings as a cricket ground in 1903, Eden Park became the primary venue for major summer and winter sport in Auckland when in 1913, the owner, Auckland Cricket, leased winter use of the ground to Auckland Rugby.


A Deed of Trust establishing Auckland Cricket and Auckland Rugby as the beneficial owners of Eden Park was signed in 1926 and has since been enshrined in legislation. Most notably remembered for hosting the 1987 and 2011 Rugby World Cup Finals, Eden Park remains the home of both Auckland Cricket and Auckland Rugby as it has been for more than a century.


Each year, more than half a million sports and entertainment fans from around the world visit Eden Park. The stadium successfully hosts sell-out crowds of up to 50,000 on match days and hosts more than 1,000 non-match day functions per year.

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